By Madhusree Das
Did you know that you can apply dating principles to your work in business? It’s true! Whether you deal with customers on a daily basis in a retail environment, you have to make a lot of sales calls during the day, or anything in between, if you apply some of the same basic rules that you would apply when dating someone to your business contacts, you might find that your success grows.
Be a Great Listener
In the same way that you would listen carefully to someone that you are dating, you want to be sure that you stop and listen to someone that you are working with in a business capacity. You want to be sure that you really hear what the other person is saying so you can get to know them, and their needs, better.
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Get to Know the Person You’re Going to Talk to
Another way to apply dating principles to business relationships is by getting to know a person before you even engage with them. Here’s an example: if you are on a dating site for singles in Miami, you will look through various people’s profiles to see what their interests are, where they like spending their time, and other details that will help you figure out if you would be compatible with them.
In the same way, when it comes to your customers in business, you want to do your market research to really get to know them, their needs, and their expectations. By doing so, you can really hone in on what you need to do to make them happy, and to keep them coming back for more of your products or services.
Learn from Your Failures
Not all relationships work out in the dating world, and the same holds true in business. Whether you deal directly with clients, you have consumers to satisfy, or you work with a lot of vendors, there are a lot relationships that you need to juggle when you run a business of any kind, and you can’t make everyone happy. You’ll be a great match for some business contacts, but not for others, and that is totally normal and fine.
Don’t focus so much on the relationships that don’t work out. Instead, see where things went wrong, learn from the experience, and then use that knowledge to improve the way you interact with others. Then, in the same way, don’t forget to look at the relationships that are working, and what you are doing in those relationships to make them succeed long-term. That way, you can apply the same tactics to succeed in other relationships and avoid future failure.
You Need to Continually Put Effort into Your Relationships
Finally, when it comes to both business and personal relationships, you need to continually put effort into them. You can’t just expect them to survive without you putting any of your time and energy into them. So, be sure to dedicate time towards keeping in touch with your business contacts, and find ways of helping your customers save money. These steps will let everyone know that they’re important to you and you care about keeping the relationship going strong.
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